SPEAKERS

MARLA BERNAL
BAM Music · Head of Marketing
A public image consultant and music manager, her career connects strategy, identity, and artistic development within the music industry. Her training in public image and her professional thesis were the starting point that opened the doors to the world of music for her.
Six years ago he began his career at a management agency, working as a label manager, where he was involved in various strategic areas of musical projects for artists such as Fey, Pedro Capó and Los Rumberos, among others.
Later, she went independent and established herself as the music manager for the group Los Rumberos, with whom she worked for seven years. In parallel, she has developed a solid career as a consultant, collaborating with emerging artists on strategic planning, image development, concept, and positioning.